How businesses can help
Choose SportsAid as your nominated charity and build a long-term, rewarding relationship that will ultimately improve Britain’s performance at the Olympic and Paralympic Games. Establishing these long-term partnerships with businesses like yours is invaluable to our work. It enables us to build capacity and plan the most effective distribution of SportsAid awards so Britain’s most promising young athletes get the best possible support. In return, the benefits of working with SportsAid include:
- Giving your brand a high profile in sport
- Linking your brand with some of the country’s best known and most respected sports stars as well as the young, rising stars of the future
- Demonstrating to your stakeholders your commitment to sport and society through corporate responsibility
- Building customer goodwill
- Building staff loyalty
- Improving staff productivity by encouraging greater involvement in sport
To find out how businesses are already helping the future of British sport and what this could mean for you, choose an option below.
Also in this section
SportsAid's Patron
As SportsAid’s patron, Her Royal Highness The Duchess of Cambridge is helping to shine a light on the achievements and potential of young athletes throughout the UK – an inspiring generation who one day hope to represent the nation at the Olympic or Paralympic Games. SportsAid alumnus Sir Chris Hoy welcomed the patronage by saying, “SportsAid played an important role when I was starting out so I know what a huge boost this will be to the young sportsmen and women the charity helps today. As patron Her Royal Highness The Duchess of Cambridge will give them the profile they deserve.”
