Lizzie supports SportsAid’s corporate partners to maximise their relationship with the charity across areas such as programme funding, sponsorship, fundraising and employee engagement. She brings experience from roles at Battersea Dogs & Cats Home, LOCOG for the London 2012 Olympic Games and the Youth Sport Trust.
Toyin is responsible for overseeing the various communications to and from athletes, parents and guardians, and National Governing Bodies (NGBs), as well as supporting the delivery and allocation of SportsAid awards. She joined SportsAid in 2024 and has a master’s degree in Sport and Exercise Psychology.
Serena is responsible for the charity’s fundraising strategy. She has two decades of experience leading business development teams in the private sector (Novartis, Eli Lilly) and the third sector (Breast Cancer Now, Frontline Aids) and substantial expertise in corporate partnerships and philanthropy as a consultant.
Anna’s role is to develop new partnerships with companies and brands. She joined SportsAid in 2023 and has previously worked at various organisations across sport and the charity sector including Cystic Fibrosis Trust, StreetGames and ParalympicsGB.
Jo leads on the Backing The Best Programme on behalf of Sport England. She joined SportsAid in 2023 having previously worked at The FA with the England Para Football Teams and the English Institute of Sport with a variety of Olympic and Paralympic sports.
Clare burst onto the international swimming scene, aged just 15, as she won five medals at the Barcelona 1992 Paralympic Games. She also took the World Championships by storm in 1994. In 2009, Clare became world and European champion in para triathlon. She was the first ever female para triathlete to sit on the ITU Athletes Committee and is now the Head of Athlete Services at ParalympicsGB.
Sir Matthew
Pinsent CBE
Trustee (appointed in 2023)
Matthew is a four-time Olympic gold medallist who won the coxless pairs in 1992 and 1996 and the coxless fours in 2000 and 2004. He also claimed 10 golds at the World Championships before embarking on a broadcasting career with the BBC post-retirement. Matthew was an elected member of the IOC’s Athlete Commission and previously sat on the BOA’s Executive Board.
